Keyإطار is a global motion design expo in Dubai showcasing cutting-edge work from top designers and studios worldwide. Featuring immersive reels, installations, and creative showcases, it’s a hub for networking, collaboration, and celebrating the region’s cultural energy; where motion design meets global connection and Middle Eastern expression.



Keyإطار is a global motion design expo in Dubai showcasing cutting-edge work from top designers and studios worldwide. Featuring immersive reels, installations, and creative showcases, it’s a hub for networking, collaboration, and celebrating the region’s cultural energy; where motion design meets global connection and Middle Eastern expression.



Keyإطار is a global motion design expo in Dubai showcasing cutting-edge work from top designers and studios worldwide. Featuring immersive reels, installations, and creative showcases, it’s a hub for networking, collaboration, and celebrating the region’s cultural energy; where motion design meets global connection and Middle Eastern expression.

Software: Figma-After Effects-Adobe Illustrator-Blender

Roles: Graphic and Motion Designer


KEYإطار

KEYإطار

Keyإطار is a global motion design expo in Dubai showcasing cutting-edge work from top designers and studios worldwide. Featuring immersive reels, installations, and creative showcases, it’s a hub for networking, collaboration, and celebrating the region’s cultural energy; where motion design meets global connection and Middle Eastern expression.

Keyإطار is a global motion design expo in Dubai showcasing cutting-edge work from top designers and studios worldwide. Featuring immersive reels, installations, and creative showcases, it’s a hub for networking, collaboration, and celebrating the region’s cultural energy; where motion design meets global connection and Middle Eastern expression.

KEYإطار

Software: Figma-After Effects-Adobe Illustrator-Blender

Roles: Graphic and Motion Designer


The Design

The Design

The Keyإطار logo combines English and Arabic letterforms to form the word “keyframe,” connecting directly to motion design while reflecting Dubai’s multicultural identity. The color palette of blue and white was chosen to evoke a sense of modernity, clarity, and innovation. Supporting icons are intentionally minimal to emphasize simplicity and functionality, while 3D shapes add a playful, futuristic edge, bringing energy and visual interest to the overall brand system.

The Keyإطار logo combines English and Arabic letterforms to form the word “keyframe,” connecting directly to motion design while reflecting Dubai’s multicultural identity. The color palette of blue and white was chosen to evoke a sense of modernity, clarity, and innovation. Supporting icons are intentionally minimal to emphasize simplicity and functionality, while 3D shapes add a playful, futuristic edge, bringing energy and visual interest to the overall brand system.

The Keyإطار logo combines English and Arabic letterforms to form the word “keyframe,” connecting directly to motion design while reflecting Dubai’s multicultural identity. The color palette of blue and white was chosen to evoke a sense of modernity, clarity, and innovation. Supporting icons are intentionally minimal to emphasize simplicity and functionality, while 3D shapes add a playful, futuristic edge, bringing energy and visual interest to the overall brand system.

The Keyإطار logo combines English and Arabic letterforms to form the word “keyframe,” connecting directly to motion design while reflecting Dubai’s multicultural identity. The color palette of blue and white was chosen to evoke a sense of modernity, clarity, and innovation. Supporting icons are intentionally minimal to emphasize simplicity and functionality, while 3D shapes add a playful, futuristic edge, bringing energy and visual interest to the overall brand system.

INTERACTIVE MURAL

INTERACTIVE MURAL

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Next Project

Next Project

Reflection

Reflection

The Keyإطار project was a turning point for me in learning both Blender and motion design in After Effects. I relied on tutorials, trial and error, and consistent practice to develop new skills from the ground up. Alongside the technical growth, I learned how to manage my own timeline, set realistic deadlines, and stay motivated without external pressure. It was both a creative and personal challenge that taught me how to take ownership of my learning and follow through.

The Keyإطار project was a turning point for me in learning both Blender and motion design in After Effects. I relied on tutorials, trial and error, and consistent practice to develop new skills from the ground up. Alongside the technical growth, I learned how to manage my own timeline, set realistic deadlines, and stay motivated without external pressure. It was both a creative and personal challenge that taught me how to take ownership of my learning and follow through.

The Keyإطار project was a turning point for me in learning both Blender and motion design in After Effects. I relied on tutorials, trial and error, and consistent practice to develop new skills from the ground up. Alongside the technical growth, I learned how to manage my own timeline, set realistic deadlines, and stay motivated without external pressure. It was both a creative and personal challenge that taught me how to take ownership of my learning and follow through.

The Keyإطار project was a turning point for me in learning both Blender and motion design in After Effects. I relied on tutorials, trial and error, and consistent practice to develop new skills from the ground up. Alongside the technical growth, I learned how to manage my own timeline, set realistic deadlines, and stay motivated without external pressure. It was both a creative and personal challenge that taught me how to take ownership of my learning and follow through.

The Keyإطار logo combines English and Arabic letterforms to form the word “keyframe,” connecting directly to motion design while reflecting Dubai’s multicultural identity. The color palette of blue and white was chosen to evoke a sense of modernity, clarity, and innovation. Supporting icons are intentionally minimal to emphasize simplicity and functionality, while 3D shapes add a playful, futuristic edge, bringing energy and visual interest to the overall brand system.

Reflection

The Keyإطار project was a turning point for me in learning both Blender and motion design in After Effects. I relied on tutorials, trial and error, and consistent practice to develop new skills from the ground up. Alongside the technical growth, I learned how to manage my own timeline, set realistic deadlines, and stay motivated without external pressure. It was both a creative and personal challenge that taught me how to take ownership of my learning and follow through.

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